Persuasion is omnipresent in today’s media-saturated society. From politicians to advertisers to friends and colleagues, persuaders are using increasingly sophisticated strategies to influence our attitudes, beliefs, and behaviors. Fortunately, this updated edition of Persuasion in the Media Age provides a timely, solid understanding of the methods used by contemporary persuaders and offers strategies to help …
Tag: Media
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May 08 2013
Facebook Marketing: Leverage Social Media to Grow Your Business
Profit from Facebook! High-Impact, Low-Cost Social Marketing That Works! With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/facebook-marketing-leverage-social-media-to-grow-your-business/
May 07 2013
Social Media Marketing For Dummies
Get the last word on the most up-to-date social media marketing techniquesIf you’re not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It’s an easy, inexpensive way to enlarge your audience, add customers, and build your business. This …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/social-media-marketing-for-dummies/
May 04 2013
Social Media Success!: Practical advice and real world examples for social media engagement using social networking tools like Linkedin, Twitter, Blogging and more
Social media can do amazing things. It can create an environment where your friends and followers and even your own customers become evangelists and act as a virtual sales, support and marketing teams. It can help you spread word of your business, your products and your successes through extended networks of people you’ve never even …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/social-media-success-practical-advice-and-real-world-examples-for-social-media-engagement-using-social-networking-tools-like-linkedin-twitter-blogging-and-more/
May 03 2013
Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn
Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies how to develop business on LinkedIn with Maximizing LinkedIn for Sales and Social Media Marketing. Thought Linkedin was just for job seekers? Think again. Linkedin is the most …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/maximizing-linkedin-for-sales-and-social-media-marketing-an-unofficial-practical-guide-to-selling-developing-b2b-business-on-linkedin/
May 01 2013
The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales
THE HYPE OVER SOCIAL MEDIA IS OVER. NOW IT’S TIME TO MAKE SOCIAL MEDIA PAY. “The Social Commerce Handbook provides a practical road map for not only mastering but also monetizing your social media investment.” — MARK ELLIS, Managing Director, SYZYGY, a WPP Group digital agency Learn the secrets to unlocking sales with the “Big …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/the-social-commerce-handbook-20-secrets-for-turning-social-media-into-social-sales/
Apr 30 2013
The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
The Ultimate Primer and How-To Guide for Social Media MarketingIn the two years since the first edition became a global bestseller, the world of social media has grown and changed enough to require an updated guide.Whether you use social media now or not, people are already talking about your company online. By becoming part of …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/the-zen-of-social-media-marketing-an-easier-way-to-build-credibility-generate-buzz-and-increase-revenue/
Apr 29 2013
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
David Meerman Scotts marketing bible has become a modern day business classic.This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recent years. Creative ad copy is no longer enough. The New Rules of Marketing and PR has brought thousands of …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/the-new-rules-of-marketing-pr-how-to-use-social-media-online-video-mobile-applications-blogs-news-releases-and-viral-marketing-to-reach-buyers-directly/
Apr 28 2013
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)
THE NEW YORK TIMES AND USA TODAY BESTSELLER! The secret to successful word-of-mouth marketing on the social web is easy: BE LIKEABLE. A friend’s recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther—and faster—than ever before. LIkeable Social Media helps you harness the power …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/likeable-social-media-how-to-delight-your-customers-create-an-irresistible-brand-and-be-generally-amazing-on-facebook-and-other-social-networks/
Apr 24 2013
Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson …
Permanent link to this article: http://www.learnsale.com/sales-training/networking-training/guerrilla-social-media-marketing-100-weapons-to-grow-your-online-influence-attract-customers-and-drive-profits/
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