This second, revised edition aims to help readers improve marketing skills, no matter how large or small your design company, nor which of the many disciplines you specialise in. Featuring cartoons by Louis Hellman, the book has accessible advice and information, and is useful for all design consultancies. Sale Price: $40.97 Read More [WPAmazonProfits_Reviews]
Tag: Winning
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May 28 2013
Winning Cover Letters, 2nd Edition
“Robin Ryan is the hottest career expert in America today.”–Susan Cowden, TV anchor, NW Cable NewsLAND YOUR DREAM JOB WITH THE PERFECT COVER LETTERWith the expert advice of Robin Ryan, one of America’s top career coaches, thousands of job hunters have beaten the competition and landed their ideal jobs. Her innovative and simple step-by-step plan …
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May 17 2013
Winning Strategies for Power Presentations: Jerry Weissman Delivers Lessons from the World’s Best Presenters
Craft and deliver outstanding presentations, speeches, demos, and more! Learn how, from the world’s #1 presentation coach, Jerry Weissman — and the experiences of dozens of the world’s legendary persuaders! This book distills 75 best practices and techniques Weissman has developed through more than 20 years coaching executives on their highest-stakes presentations. In Winning Strategies …
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May 16 2013
How to Be a Fierce Competitor: What Winning Companies and Great Managers Do in Tough Times
From best-selling author Jeffrey J. Fox, how the savvy see opportunity — and capitalize on itEconomic downturns separate the winning companies from the struggling. And as best-selling author Jeffrey J. Fox shows, tough times also give solid companies, strong managers, and potential rainmakers the opportunity to seize market share. In this eminently readable, practical resource …
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Apr 27 2013
Winning the Battle for Sales: Lessons on Closing Every Deal from the World’s Greatest Military Victories
FROM THE CREATORS OF SPIN SELLING—TRIED-AND-TRUE STRATEGIES TO ARM YOU IN THE WAR FOR SALES SUPREMACY “I distinctly remember my first VP talking about ‘campaigns’ and ‘targets.’ Indeed, successful salespeople have made learning from military tactics an important aspect of their careers. In this engaging read chock-full of practical and richly illustrated examples, John Golden …
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Apr 24 2013
Superior Customer Value: Strategies for Winning and Retaining Customers, Third Edition
A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of customers’ desires. And, consequently, customer experiences …
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Apr 21 2013
Compensating the Sales Force: A Practical Guide to Designing Winning Sales Reward Programs, Second Edition
The classic guide to raising your bottom line with the perfect compensation strategy—fully revised and updated! Sales compensation WORKS! Nothing motivates a sales force better than a powerful compensation program. And when your salespeople are motivated, revenue soars. But how do you design a program ideally suited for your business strategy and organizational needs? It’s …
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Apr 20 2013
Building a Winning Sales Force: Powerful Strategies for Driving High Performance
Sales force effectiveness drives every company’s success, but keeping a sales organization at the top of its game is a constant challenge. As experts in the field, Andy Zoltners and Prabha Sinha have helped sales leaders around the world perfect their sales strategy, operations, and execution. Combining strategic insight with pragmatic advice, ” Building a …
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Apr 19 2013
Negotiation Speak: Winning Words and Phrases for Sales, Purchasing, Contract and Other Business Negotiations – All the Dialogue and Skills You Need to Come Out Ahead
You are about to enter into an important negotiation. You have done your homework, you have a plan and a strategy. But now you are face to face or on the phone with the other person. What should you say, when should you say it, how should you say it? That is what this book …
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