Tag: Marketing

Definitive Guide to Marketing Planning, The

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It’s an old adage, and like many cliches, it is very true: if you fail to plan, you plan to fail. Managers, at some point their career, will need to either write or agree a marketing plan. Plans which will form the basis of how a company relates to their market place and how they …

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Global Marketing

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Written for an undergraduate audience, but also successfully used in post-graduate courses, this concise text covers the essential concepts of global marketing with the aid of extensive real-life examples and cases. GLOBAL MARKETING offers balanced coverage of developed and developing markets, including insights into the often-overlooked markets of Africa, Latin America, and the Middle East. …

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Permanent link to this article: https://www.learnsale.com/sales-training/sales-call-planning/global-marketing/

Concurrent Marketing: Integrating Product, Sales, and Service

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Concurrent Marketing examines certain “key interfaces” that exist between sales, marketing, and customer service. Shows how the field sales force serves as a crucial link in organizing and implementing marketing efforts, examines issues that can impede effective integration of the three groups, and provides specific examples of how different companies address these issues as they …

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Permanent link to this article: https://www.learnsale.com/sales-training/sales-call-planning/concurrent-marketing-integrating-product-sales-and-service/

Guerrilla Negotiating: Unconventional Weapons and Tactics to Get What You Want (Guerrilla Marketing Series)

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“To gain 1,000 ideas all at once and gain all the advantages, read this brilliant, illuminating book.” -Mark Victor Hansen, coauthor, Chicken Soup for the Soul.”The Guerrilla Group has done it again. Sit down at the feet of the masters and learn how to negotiate right. And while you’re at it, pray that your competition …

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Permanent link to this article: https://www.learnsale.com/sales-training/negotiating-training/guerrilla-negotiating-unconventional-weapons-and-tactics-to-get-what-you-want-guerrilla-marketing-series/

Effort-Less Marketing for Financial Advisors

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Use a 5-Step Process to Transform Your Business–and Your Life! If you’ve ever yearned for a business that would energize rather than drain you, if you’ve ever known and admired someone who made financial services look easy and fun, then you’re ready to learn a new way to market. A way that doesn’t require so …

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Permanent link to this article: https://www.learnsale.com/sales-training/sales-call-planning/effort-less-marketing-for-financial-advisors/

Facebook Marketing: Leverage Social Media to Grow Your Business

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Profit from Facebook! High-Impact, Low-Cost Social Marketing That Works!   With more than 80,000,000 affluent, savvy members, Facebook is today’s fastest-growing marketing opportunity! But traditional marketing methods won’t work here. In Facebook Marketing, best-selling author Steven Holzner reveals new social marketing techniques that do work, and shows you exactly how to make the most of …

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Social Media Marketing For Dummies

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Get the last word on the most up-to-date social media marketing techniquesIf you’re not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It’s an easy, inexpensive way to enlarge your audience, add customers, and build your business. This …

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Permanent link to this article: https://www.learnsale.com/sales-training/networking-training/social-media-marketing-for-dummies/

Be a Recruiting Superstar: The Fast Track to Network Marketing Millions

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Network marketing – also known as direct selling and multi-level marketing – has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need to successfully grow their business by recruiting the right people. Written by a true network marketing superstar who personally signed over one thousand people …

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Permanent link to this article: https://www.learnsale.com/sales-training/networking-training/be-a-recruiting-superstar-the-fast-track-to-network-marketing-millions/

Be a Network Marketing Superstar: The One Book You Need to Make More Money Than You Ever Thought Possible

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The number of people involved in multilevel/network marketing is staggering: 13.3 million people in the U.S. and more than 54 million worldwide, with 175,000 new people in the U.S. signing on each week, and 475,000 per week worldwide. This author’s last book (“Make Your First Million in Network Marketing”) gave readers an overview of what …

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Permanent link to this article: https://www.learnsale.com/sales-training/networking-training/be-a-network-marketing-superstar-the-one-book-you-need-to-make-more-money-than-you-ever-thought-possible/

Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn

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Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies how to develop business on LinkedIn with Maximizing LinkedIn for Sales and Social Media Marketing. Thought Linkedin was just for job seekers? Think again. Linkedin is the most …

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